E-commerce SEO: Everything you need to know

Are you confident that your ecommerce website is achieving its full conversion potential? Research indicates that organic search is responsible for a large percentage of ecommerce orders. Ignoring or postponing SEO efforts on your ecommerce website has probably already affected your sales. Optimising your site properly can have a positive impact on your bottom line. […]

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How Big Companies Do SEO

You might think big businesses have it easy when it comes to SEO. Sure, they have some natural advantages — resources, budget, brand recognition, domain authority, brand associations, but when it comes to SEO natural advantages just aren’t enough. Good runners don’t win races with natural ability, they still need to put time and effort […]

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How to Tell if SEO is Working for You

The case: Business owner feels overwhelmed by SEO and turns to experts. The facts: SEO experts implement various changes to improve the business’ online presence in order to help the business owner reach set goals. SEO can be a bit of a mystery for most business owners. How do you know if it’s working? Luckily, […]

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Laptop showing an example of Google Featured Snippets SEO with Google Home Mini

How to take your SEO rankings further with featured snippets

So, your website is showing up on page 1 of Google search results, everything’s groovy right? Don’t put your dancing shoes on just yet. Rankings are important, but you also want to optimise your search appearance to encourage users to click through to your site. One of the ways to do this is with ‘featured […]

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Optimising your website for voice searches – How to (Technical).

When someone asks a question like “Where’s a good place to get pizza around here?” how do different smart devices determine which restaurant to pick? Every day more people are starting to go to their preferred voice assistant for recommendations however not many businesses are taking advantage of this yet, mainly because no one has […]

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Using popups on your website? Find out how you will be impacted by Google’s new update.

If you hate those pop-up ads or newsletter signups you see on most websites now you are in luck, because Google will be showing you less of them. While news that mobile users continue to climb shouldn’t have surprised anyone, generating more revenue for advertisers, it is coming at the cost of the user. For […]

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Using Pokémon Go to Drive Insane Traffic to your Local Business: Here’s How.

Pokémon Go has spread at an extraordinary rate. In the month after it’s launch, the app has been installed on twice as many phones as Tinder, has double the user engagement of Snapchat, and has overtaken Twitter in daily active users. People are spending so much time trying to ‘catch them all’, that some smart […]

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When was the last time you checked the security of your website?

“Why would anyone hack my site?” you might ask. Well, let’s be clear, the majority (99%) of attacks are not targeted to a specific company. The fact is that most, or the great majority, of attacks are automated¹. This means that various bots (pieces of software) developed by hackers crawl the web and look for […]

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Local SEO Tips for Small Businesses

If you have been following our blog you are probably familiar with the concept of search engine optimization, or SEO. What you may not be familiar with is the concept of local SEO, or local search engine optimization. Local SEO is best used for businesses that get a lot of local phone calls or walk-ins. […]

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