How to do International SEO – Comprehensive SEO Whitepaper

Want to read the full whitepaper? Download it here: https://www.studiohawk.com.au/wp-content/uploads/2018/12/International-SEO-Whitepaper-StudioHawk-20-12-2018.pdf The below is a snippet of the full whitepaper (which is available for free): — What is International SEO?   So to kick things off, what is international SEO and how does it differ from regular SEO? International SEO is the process of rolling out SEO […]

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Getting started with technical SEO

You have a website for your business. You know SEO is important, but you don’t know how to get started. This article has you covered. The aim of this post is to provide you with some useful on-site SEO tips that you can start implementing on your website now.   When going through the different […]

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E-commerce SEO: Everything you need to know

Are you confident that your ecommerce website is achieving its full conversion potential? Research indicates that organic search is responsible for a large percentage of ecommerce orders. Ignoring or postponing SEO efforts on your ecommerce website has probably already affected your sales. Optimising your site properly can have a positive impact on your bottom line. […]

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unsecure website google chrome warning screen

Google has Started Cracking Down on Unsecured Websites

Try this. Yes, now. Look up at the address bar. Yes, you. Look to the right of the refresh button. You will see a green lock with the word ‘Secure’ (or just a green lock if you’re using Firefox, or a lock in the address bar on Safari). This simple addition makes a world of […]

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How Big Companies Do SEO

You might think big businesses have it easy when it comes to SEO. Sure, they have some natural advantages — resources, budget, brand recognition, domain authority, brand associations, but when it comes to SEO natural advantages just aren’t enough. Good runners don’t win races with natural ability, they still need to put time and effort […]

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How to Tell if SEO is Working for You

The case: Business owner feels overwhelmed by SEO and turns to experts. The facts: SEO experts implement various changes to improve the business’ online presence in order to help the business owner reach set goals. SEO can be a bit of a mystery for most business owners. How do you know if it’s working? Luckily, […]

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Laptop showing an example of Google Featured Snippets SEO with Google Home Mini

How to take your SEO rankings further with featured snippets

So, your website is showing up on page 1 of Google search results, everything’s groovy right? Don’t put your dancing shoes on just yet. Rankings are important, but you also want to optimise your search appearance to encourage users to click through to your site. One of the ways to do this is with ‘featured […]

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